Driver Event Coordinator Jessica Adza, who hails from from St. Paul, shares her tips on how to throw a Lyft-iversary Party on a dime. Celebrating the first year of Lyft in your city is an time-honored tradition. In those first 365 days, Lyft grows from a grassroots movement to a full and vibrant community of drivers that have a real impact — not only on the traffic, but on the people in their city. Here are some pro tips for honoring the milestone!
Step 1: Collaborate
A few weeks before the big 1-year, poll your local drivers on Facebook to see how they want to celebrate. Be sure to work together with other Driver Event Coordinators in your city.
Step 2: Let Lyft Promote Your Event
Once you know how the community wants to celebrate, submit your event and Lyft will promote it in the Digest in the weeks leading up to your celebration.
Step 3: Promote
Now it's time to get the word out!
Create an event in your Lounge and in any subgroups you're a part of. Invite all the members.
Use your Splash page from Lyft to post your event in every social app drivers in your city use to communicate. In Minneapolis, we use one called Line.
Step 4: Get Supplies and Personalize
Target and Party City have tons of affordable party favors.
Think of creative ideas for engaging drivers and passengers. For example, I asked all attendees to bring baked goodies to share. After the parade, we could mix and match cookies in baggies to share with passengers. That way, passengers could celebrate with us!
Step 5: Parade Your Lyft Pride
Choose a central location as your meeting spot. In St. Paul, we met at Wild Onion, a super popular pickup and drop-off spot.
Pick a parade leader and a route. Use Line, Voxer, or another communication app to keep in contact with each other along the parade route.
Take pictures. Not everyone will be able to make it to your celebration, but taking good pictures can help them feel like they were there! Share your photos in the Lounge following the event.
Our celebration included everyone from founding drivers to noobs I'd never met before. Even with just three day's notice, our anniversary bash had quite the crowd.
Remember: Planning this shindig doesn't have to be difficult. It turns out parties are less about the venue and decorations, and more about coming together to start a new year of memories.