Ah, SXSW. One of the most ubiquitous acronyms in our modern world. It’s a time for epic live music, fine films, brilliant speeches, and a celebration of the magnetic culture found year-round in the great city of Austin.
This year, however, there’s also magic. Yeah, magic.
As the official ridesharing partner of SXSW, we’ve got a few tricks up our sleeve to leave lasting memories with every festival attendee.
- Mind-blowing Magic: SXSW passengers will have the option to request a ride in Magic Mode, pairing them with a Ferrari 458 Italia, 1963 Bentley, Tesla Model S, or another noteworthy ride from the Magic Mode garage.
- Next in (Lyft) Line: The latest and greatest way to ride with Lyft arrives in Austin for a limited time. With Lyft Line, passengers pay less while drivers stay busier and earn more. It’s quite magical. (Maybe we got these names mixed up...)
- Logan in the House: Join our CEO on Monday, March 16 for a conversation about humanity, technology, and the future of transportation.
And that’s not all. We’re partnering with Pandora to provide specially-curated playlists for our Magic Mode drivers, and we’ve inked a deal with AUS airport to give Lyft drivers the green light for pickups and drop-offs.
Follow @Lyft on Twitter for live updates from our adventures in Austin — and if you’re local, flip into driver mode for some serious cash.