Introducing Lyft Profiles: Personalize Your Ride

Today, we’re excited to launch Lyft profiles, a new feature that helps you add a personal touch to every ride. Hear the full scoop from Lyft’s VP of Product, Tali Rappaport.

Profiles give you the opportunity to make a great first impression before your ride even begins. Your passengers will check your profile while they’re waiting for you to arrive, and you can check your passenger’s profile once you’re pulled over for pick-up.

Lyft profiles showcase key stats for ratings and ride count, plus optional fun facts like hometown and favorite music. If you choose to connect with Facebook, you’ll also see if you have any mutual friends.

Lyft profiles showcase key stats for ratings and ride count, plus optional fun facts like hometown and favorite music. If you choose to connect with Facebook, you’ll also see if you have any mutual friends.

Make the most of your profile with Tali’s tips:

  • Consider your profile a greeting for passengers. Fill yours out with a warm, welcoming experience in mind.

  • Be bold in the ‘Favorite music’ field. Include lots of your favorite artists to increase the odds of finding things in common with your passengers.

  • Mix it up in the ‘About me’ section. List your hobbies, quote your favorite novel, or tell us a bit about your family — be yourself and be creative.

With profiles, it’s easy to personalize the experience you provide and make every ride a little more enjoyable.

Next time you’re parked and waiting for a passenger to arrive, take a moment to look for opportunities to add some extra delight to the ride. You might notice your passenger has listed classic rock as her favorite music, for instance, and pleasantly surprise her by finding the perfect station.

Profiles are available now on iOS and coming soon to Android. If you’re holding an iPhone, upgrade the app and start sharing your own story.