The first month of 2016 was one for the front seat: Exciting new partnerships, Undercover Lyft with Jerry Rice, celebrity mentions, and insane growth, all because of the amazing service you provide each day. We can't wait to see what the rest of this year brings.
Treating You Better
NPR noted that one of the distinguishing characteristics of Lyft is that we focus on the drivers, and our CMO Kira Wampler hit it home explaining why: You can’t fill every seat in every car unless the people in each car treat each other well.
Fortune picked up on our partnership with drivers’ preferred navigation app, highlighting the seamless switching between the Lyft and Waze apps, and the fact that "Waze’s top-notch community engagement jibes perfectly with Lyft.”
Co-founder John Zimmer sat down with Mad Money’s Jim Cramer to talk about new rental hubs, affordable access to GM vehicles, and the future of Lyft. Fun fact: With tipping and Power Driver Bonuses, you’ve earned an extra $100 million in income over the last three years.
In Vegas, driver Ryan explained why Lyft is the preferred Sin City ridesharing app: Our GPS location was far more accurate than most — so clear, in fact, that you can see where passengers are in relation to hotel lobbies.
For her birthday, Ellen DeGeneres gifted $300 in Lyft credits to every member of her cheering audience, acknowledging that Lyft is “transforming the way we get around.”
Meanwhile, in San Francisco, Jerry Rice went undercover as a Lyft driver, making passengers laugh before they even knew it was him. Sports Illustrated explained, “Rice really gets into his role as a talkative driver though, even describing his ‘method dancing’ technique to one amused passenger.”
Growing Up, Giving Back
More and more people are choosing to rideshare over hailing a taxi: USA Today reported that Lyft rides were up 700% in 2015 (we’re just getting started). And if number of rides per year is any indication of how much you're needed, rest assured that Lyft's top customer spent over $10,000 in rides last year, taking 298 rides in NYC between midnight and 4 AM.
Also in NYC, we've teamed up with National Medtrans Network in NYC to ensure, with your help, that people who don’t have a phone can still get to the doctor safely.
On the opposite coast, we launched Lyft in North and South Lake Tahoe, helping visitors from Reno and the Bay Area take advantage of El Niño snow. And at the end of January, Lyft threw a party to celebrate the first annual Lyftie Awards at The Abbey in Los Angeles (an award-winner as one of the hottest passenger drop-off locations in the entire county).
One Last Thing
In a hilarious variation on the famous backseat Lyft notebook, Austin Lyft driver Ryan Park leaves a "Lyft Confessions" journal in the backseat, which has resulted in dozens of passengers dishing their most shocking secrets from drunken rides home.